Apple wants people to pay for its streaming music service. But that doesn’t mean it won’t let people listen for free, too.
But as previously reported, Apple doesn’t intend to provide free, unlimited on-demand streaming, as competitors Spotify and YouTube do. In private meetings with label executives and other music industry figures, Apple has been arguing that free streaming won’t generate enough money for the industry via advertising, and doesn’t give enough people incentive to pay for subscriptions.
That stance syncs up with public comments made over the last six months by the industry’s three big music labels; it has also triggered preliminary investigations by the European Commission and the Federal Trade Commission in the U.S. Sources say the FTC is looking at whether Apple is using its position as the largest seller of music downloads to put rival music services like Spotify at a disadvantage.
Full story Via recode.net