(Ed note:For those who don’t know Mark (“Dr AIX) Waldrep, he’s a frequent HRAC guru, highly respected force in the world of audio recording and reproduction, and in the final stages of a Kickstarter campaign for his book/disc combo focused high resolution sound.)
The process of preparing and executing a crowd sourcing campaign on Kickstarter is all consuming…at least for the month prior to the launch and during the 30 days of the actual campaign. Of course, the response and success of my current campaign has been very gratifying. It’s been quite a ride and it’s not over yet. Every day more people step up and back the writing of the book and the production of the demonstration Blu-ray disc. The effort also involves promoting the book to as many audio enthusiasts as possible. I’ve received numerous pitches by professional marketing folks to take my campaign to the masses but I’m convinced that the knowledge I want to share isn’t going to excite the general public.
If you haven’t been following the updates send to backers of the KS campaign, here’s the latest news:
• Jonathan Reichbach, the founder of Sonic Studio and the genius behind Amarra and Sound Blade, has agreed to an interview for the Music and Audio Guide.
• Michal Jurewicz, the founder of Mytek Digital and designer of the first MQA qualified DAC, has also agreed to answer a few questions about his products, the design process, and his experience with MQA and Meridian.
• The campaign is nearing the first stretch goal of 200% funding…or $50K. When that happens every backer will receiving the 2016 AIX Records Sampler…with the 71 individual tracks in all possible genres. Via realhd-audio.com